Memeplicity

Memeplicity is about the evolution of culture in a limited artificial environment. A meme encoded in a shadow entity brings on a fragment of intra cultural evolution. The visitors reaction to the shadows action, is the agent which lets the developing meme travel through time. The visitor becomes a part of this evolutionary process and are essential to it's progress. As long as there is an observer, or someone being subject to the meme, it will continue it's indefinite evolution.
A meme is the inherited culture which is being transfered from generation to generation in all living things.
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The process of developing this project is a process on several levels. How does it relate to the world in which we live. Why is it significant and how will it present itself to whoever perceive it? I am finally starting to find answers to some of these questions and the process of developing Memeplicity. A project based around the concept of inherited memory/culture in a minimalistic/simplified wrapping is starting to come together as a finalized project.

http://art-moment.co.uk/memeplicity.html